Ethics & Care Standards

HomeEthics & Care Standards

Ethics & Care Standards

At Prime Eldercare, we believe that exceptional home care starts with a community built on trust, safety, integrity, and transparency.

Our Community Standards are designed to ensure that every family, carer, and team member upholds the values and behaviors that make quality care possible.

Why These Standards Matter

  • We promote respect, fairness, and honesty in all interactions.
  • We create a safe and supportive environment for families and carers.
  • We foster a transparent, professional, and inclusive care community.

Our Commitment to You

We work hard every day to ensure these values are upheld—because great care starts with a strong, trustworthy foundation.

Respect Everyone

  • Dignity & Courtesy: Treat every person—whether a carer, family member, or team member—with respect, kindness, and patience.
  • Property & Space: Be mindful of each other’s homes, belongings, and personal space.
  • Diversity & Inclusion: Prime Eldercare does not tolerate discrimination of any kind. Families and carers are free to choose who they work with, based on mutual trust and compatibility.

We have a zero-tolerance policy for:

  • Discrimination (based on race, gender, religion, age, disability, or any other factor).
  • Harassment, intimidation, or verbal abuse.
  • Any form of neglect or mistreatment.

For more details, see our Respect & Anti-Discrimination Policy

Honesty & Integrity

  • Transparency Builds Trust: We expect honesty at all times, in all situations—big or small.
  • Accountability Matters: Carers and families should be clear, truthful, and proactive when managing care expectations.

Examples of honest communication:

  • Carers should accurately represent their qualifications and availability.
  • Families should provide full and clear details about care needs upfront.
  • Both parties should promptly communicate any concerns or changes

Professionalism & Proactive Approach

  • Work Together for Better Care: Providing safe and compassionate care requires cooperation between carers, families, and our team.
  • Address Issues Early: If concerns arise, discuss them openly and resolve them as soon as possible.
  • Recognize & Appreciate Good Work: Positive feedback helps build a stronger care relationship.

For safeguarding guidance, see our [Safeguarding Policy].

Clear & Respectful Communication

  • Politeness & Professionalism: All communication—whether by phone, email, text, or care notes—should be professional, clear, and constructive.
  • Set Clear Expectations: Ensure both parties understand responsibilities, preferences, and care requirements.

Example of professional communication:

  • Appropriate: “Hi Sarah, just a quick update—Dad had a great morning walk today. He enjoyed breakfast and is feeling well.”
  • Not Appropriate: “I don’t like the way you do things. You need to change immediately.”

Protecting Confidentiality & Privacy

  • We Take Privacy Seriously: All personal, medical, and financial information must be kept confidential.
  • Carers & Families Must:
  • Never share sensitive client details outside of necessary care discussions.
  • Avoid taking photos/videos of care recipients without explicit permission
  • Store any shared information securely and responsibly.

For full details, see our Privacy Policy.

What Happens If Someone Violates These Standards?

We take violations of our community standards seriously. Any behavior that compromises
respect, honesty, safety, or professionalism may result in the following actions:

  • Warning or Formal Reminder
  • Temporary Suspension from the Platform
  • Permanent Removal from Prime Eldercare

If you witness a violation or experience an issue, please report it immediately.

Report Concerns:

0333 038 7717

Email

support@carelio.co.uk

How Prime Eldercare Supports the Community

  • 24/7 Family & Carer Support – Our team is always here to assist.
  • Safeguarding & Trust Team – Investigating concerns and ensuring care quality.
  • Ongoing Training & Resources – Helping carers upskill and improve their service.

Together, we create a care community built on trust, fairness, and respect.

Need Help? Contact Us Anytime.

0333 038 7717
support@carelio.co.uk

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